Menstrual cup market sales in Burgeon as governments target

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NEWARK, Del, Aug. 26, 2022 (GLOBE NEWSWIRE) — According to Future Market Insights (IMF), the global menstrual cups market size is expected to reach US$835.6 million in 2022. With the rapid expansion of the product market menstrual hygiene products and a growing awareness of the benefits of menstrual cups, global sales are expected to grow by 6.3% CAGR between 2022 and 2032, totaling a valuation of approximately US$1,557.8 million by 2032 .

Over the years, menstrual cups have become an ideal alternative to products such as pads and tampons due to their lower cost, better safety and eco-friendly nature. These menstrual cups are increasingly used by women to cope with their periods.

Rising awareness among the female population about the benefits of these menstrual hygiene products is giving a major impetus for the growth of the menstrual cups market. Similarly, various initiatives by governmental and non-governmental organizations to educate women about menstruation and feminine hygiene products will drive sales of menstrual cups during the evaluation period.

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The informative directive on the product description of menstrual cups, the raw materials used during manufacture and the instructions for use helps to create transparency between manufacturers and consumers. Such transparency will have a positive impact on the demand for menstrual cups in the market.

In addition to this, improved healthcare infrastructure and continuous product launches that will help address women’s hygiene and menstrual issues more effectively will drive the market growth over the forecast period.

Key Insights from Menstrual Cups Market Research

By product type, the reusable menstrual cups segment holds the highest volume share of approximately 64.3% in the global menstrual cups market

· Based on material type, the silicone segment is expected to hold a major share of around ~43% in the total menstrual cups market during the forecast period.

By sales channel, online retail and drug and pharmacy stores together hold a significant share of over ~35% in the global menstrual cups market.

· Asia-Pacific and North America together hold the majority of the menstrual cups market during the evaluation period.

The menstrual cups market in Germany is expected to grow at a CAGR of 5.9% during the forecast period.

· With a growing preference for durable menstrual hygiene products, the demand for menstrual cups is expected to grow at a steady rate in the United States over the next ten years.

“Manufacturers are strategizing for product line expansion and product innovation to meet all types of customer requirements. They are also focusing on new marketing methods to make feminine hygiene products known in the international market. Says an IMF analyst.

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Who is winner?

The leading menstrual cups manufacturers are focusing on aggressive promotional strategies, advertisements, and new product launches that have boosted the sales growth of the global menstrual cups market.

The major players present in the menstrual cups market are Blossom Cup, Diva International Inc., Fleurcup, INTIMINA, Jaguara sro (LadyCup), Lena Cup LLC, Silky Cup, Chemco Group, Mooncup Ltd., The Flex Company, Me Luna Gmbh , Soch Green, Procter and Gamble, The Keeper Inc. and Saalt LLC., among others.

Get more valuable insights

Future Market Insights, in its new offering, provides an unbiased analysis of the global Menstrual Cups market, showcasing historical demand data (2017-2021) and forecast statistics for the period 2022-2032. The study discloses compelling insights into the Menstrual Cups market based on the Menstrual Cups Market by Product Type (Reusable and Disposable Menstrual Cups), Material Type (Thermoplastic Elastomer, Rubber, and Silicone) Sales Channel (Direct Sales, specialty stores, pharmacies, department stores, online retailers and other sales channels) in seven major regions.

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Contents
1. Summary

1.1. Global Market Outlook

1.2. Summary of key findings

1.3. Summary of key statistics

1.4. MFI analysis and recommendations

2. Market Overview

2.1. Market Taxonomy

2.2. Market definition

3. Key Market Trends

3.1. Key trends impacting the market

3.2. Product Innovation Trends

4. 2017-2021 Global Menstrual Cups Market Demand Analysis and Forecast, 2022-2032

4.1. Historical Analysis of Market Volume (Units), 2017-2021

4.2. Current and future projections of market volume (units), 2022-2032

4.3. Analysis of annual growth trends

Click here for the 300-page TOC Report on the Menstrual Cups Market

About Consumer Products Division at Future Market Insights
Future Market Insights’ consumer products team provides all the information and advisory analysis needed to meet the unique business intelligence needs of clients around the world. With a catalog of over 500 reports relating to the latest consumer products industry statistics and analysis, the team is happy to meet any business intelligence research and consulting requirements.

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